Which led me to evaluating what I had done last month or so, and not touch anything, and really evaluate what I like and what I don't like anymore.
And one thing I don't like (I still like my JAL and my IZZEs) is the inconsistency of the Bic Lighter Ads I have.
So I'm sticking to the "Special Edition" lighters only. Because that gives me a chance to reinterpret artworks.

I just really ended up liking what i did with this one, so I am just in the process of making two more concepts for it. I want them to be visually striking. And the copy is going to be sassy. But here is what I've developed for my second concept so far:

Unfortunately, I've got some work ahead of me and I had just accidentily deleted an hour and a half's worth of graphic work trying to design this boat, which was beautiful. Until I deleted it. It'll look nice.
Work in prgoress:

